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How to read a Mopar fender tag

1969-1975 Chrysler, Dodge and Plymouth cars carry a fender tag: a stamped plate listing the engine, transmission, paint, interior trim, scheduled build date and option codes the car was ordered with.

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Fender tag (A/B/C/E-body, Hamtramck-style layout), 1969-1975

Where: Under the hood, driver's side inner fender. Read left to right starting at the bottom row and working up. Heavily optioned cars may have a second tag (row ends CTD). [MAXWEDGE] [SB69] [PLY7374]

Row 1: engine code, transmission code, body/model code, engine and model-year/plant code, sequence numberE44 D34 LL41 G3R 374650 [MAXWEDGE] [SB69]
Row 2: body paint, interior trim, upper door frame paint, scheduled production date, vehicle order numberHB1 A2B5 GB5 721 425106 [MAXWEDGE] [SB69]
Scheduled production date (month 1-9, A-C, then day)721 [MAXWEDGE] [SB69] [PLY7374]
Row 3: upper body or vinyl top color, build country (U/C/I), radiator size, option sales codesHB1 U 22 B41 M85 R11 [MAXWEDGE]
End marker: END, CTD (continued on second tag), EN1/EN2 (usually Hamtramck line)V5X END [MAXWEDGE] [SB69]

SB69 gives the line order for 1969-71 as: engine code, transmission code, VIN in three parts, roof/body paint, interior trim, upper door frame color, three-digit build date, six-digit vehicle order number, option codes.

Lynch Road tags (1969-1980 example per MAXWEDGE) add a top row of gate/line codes and an old-style engine/axle/transmission assembly row (e.g. 050 013 637) looked up in 'Models and Prices' guides; PLY7374 confirms for 1973-74.

The tag shows the scheduled build; MAXWEDGE and the forum threads note the broadcast sheet is the record of what was built.

Build-country code (MAXWEDGE): U = USA, C = Canada, I = International export. 1970 and earlier may show Y05, Y07, Y09 with the same meanings.

Radiator size code is a number such as 22, 26, 28 (inches) (MAXWEDGE, PLY7374). A St. Louis-built Plymouth B-body with no size code has the standard support, usually 22 inch (PLY7374).

Plymouth 1973-1974: Fender tag (B-body, by assembly plant)

Where: Under the hood, driver's side inner fender. Read bottom to top, left to right. [PLY7374]

St. Louis (VIN 7th digit G): radiator support size code just before END[PLY7374]
Windsor (VIN 7th digit R): similar to St. Louis but radiator size code at the start of the option codes[PLY7374]
Lynch Road (VIN 7th digit A): gate series and line sequence across the top, then engine, transmission and axle assembly codes[PLY7374]

VON prefixes (PLY7374): B = Canadian sale, D = Driver's Ed, E = export, J = special order paint, K = special order police, M = early pilot car, Q or R = public relations/executive lease, T = Chrysler direct lease.

Plymouth 1975: Fender tag, 1975 Duster example

Where: Under the hood (same position as 1969-74 tags) [FBO75]

VIN-style code then sequence number then vehicle order numberVS29L5G 165414 156110 [FBO75]
Scheduled build date; letter C = December (1974 calendar, for a 1975 model)C16 [FBO75]
Option codes, list ends ENDEND [FBO75]

Single forum example: E58 = 360 4-bbl HP, D34 = TorqueFlite (A727-A with the 360), L2A = Silver Cloud Metallic (PPG 2734), C6X9 = vinyl bucket seats, black. Posters in that thread said the common online decoder does not cover 1975. No full 1975-1980 tables were found.

Plymouth 1959: Data (body) plate

Where: Cowl strip (fender to fender, joins the firewall); passenger side on the LA-built Maywood example in P59 [P59]

BODY NO252 09652 [P59]
TRM (trim)311 [P59]
PNT (paint; first letter top, second letter body)XD [P59]
SCHEDULE (MMDD)0714 [P59]
SERIAL #M256 135251 [P59]

One worked example from a forum thread (decoded by a forum member): body 252 = V8 Belvedere 2-door hardtop; trim 311 = grey interior; XD = top X Iceberg White, body D Caribbean Blue; 0714 = July 14, 1959. Single example, no tables available: treat as unconfirmed beyond that car.

Serial M256 135251 is a VIN-style number (M = 1959, 2 = Plymouth V8, 5 = Belvedere, 6 = Detroit) per the same thread.

Imperial 1960: Body plate and build (punch card) record

Where: Radiator support, passenger side, facing the front [IMP60]

Body type (3 digits)925 [IMP60]
Trim (3 digits)529 [IMP60]
Paint (3 digits)661 [IMP60]
Axle ratio option521 [IMP60]
Shipping date (MMDD)1014 [IMP60]

The punch card columns (not the plate layout itself) are what IMP60 documents: body type columns 19-21, trim 22-24, paint 25-27, axle ratio at 52 (521 = 2.93:1), shipping date columns 77-80.

IMP60 gives examples only: body 925 = Crown convertible, 934 = LeBaron 4-door hardtop; trim 529 = white leather; paint 661 = WW1 Alaskan White; 379 = Sure-Grip differential; 535 = 40 amp generator. No full tables.

IMP60 says the A-Z codes on the plate it shows are not deciphered.

Worked example: Max Wedge's 1973 Dodge Dart tag

Max Wedge's example tag, read from the bottom row up. The car is a 1973 Dodge Dart; our 1973-74 paint and trim tables come from a Plymouth registry, so those lines say so.

CodeLineWhat it means
E44Bottom row: engine318 CI 2-bbl V8 [PLY7374] [MAXWEDGE]
D34TransmissionStandard 3-speed automatic (A904 per MAXWEDGE's 1973 Dart example) [PLY7374] [MAXWEDGE]
LL41 G3R 374650The VIN in three partsBody and model code, then engine, model year and plant, then sequence number. Decode the full VIN on the Dodge page. [MAXWEDGE] [SB69]
HB1Second row: body paintBlue Sky (1973)
MAXWEDGE calls HB1 'Light Blue' for a 1972-first mix; same code, generic name
[PLY7374] [MAXWEDGE]
A2Interior trim: seat typeVinyl bench seat, sedans (also F2)
Listed for 1973-74 Plymouth B-bodies.
[PLY7374]
B5Interior trim: color1973 interior color Blue
Listed for 1973-74 Plymouth B-bodies.
[PLY7374]
GB5Upper door frame paintTrue Blue Metallic (1973)
Listed for 1973-74 Plymouth B-bodies.
[PLY7374]
7Scheduled build: monthJuly [MAXWEDGE] [PLY7374]
21Scheduled build: day21st [MAXWEDGE] [SB69]
425106Vehicle order numberThe order number for this car [MAXWEDGE] [SB69]
HB1Third row: upper body or vinyl top colorSame code as the body paint above [MAXWEDGE]
UBuilt forUSA [MAXWEDGE] [PLY7374]
22Radiator size22 inch [MAXWEDGE] [PLY7374]
B41 M85 R11 V5XOption sales codesOption codes. These are not in our tables yet, so we do not decode them. [MAXWEDGE]
ENDEnd markerLast code on the tag. CTD instead means the list continues on a second tag. [MAXWEDGE] [SB69]

Max Wedge calls HB1 'Light Blue' (a color first offered in 1972); the 1973-74 Plymouth registry names it Blue Sky. The first letter of a paint code is the year the color was first offered, not the car's year. [MAXWEDGE] [PLY7374]

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Codes we decode

The tables behind the code lookup for these makes. Each code in the lookup shows its own source.

MakeCodeYearsCodesSources
Chrysler Corporation (Imperial engine page)Engine code (stamped)1958-197114[IMP58]
ImperialPaint color195722[IMP57]
ImperialOption / sales code195718[IMP57]
ImperialOther19574[IMP57]
PlymouthEngine code (stamped)1973-197410[PLY7374]
PlymouthTransmission code1973-197416[PLY7374] [MAXWEDGE]
PlymouthPaint color1973-197428[PLY7374]
PlymouthInterior trim1973-197425[PLY7374]
PlymouthRear axle code / ratio1973-19749[PLY7374]
Plymouth, DodgeEngine code (stamped)1969-197116[MI6971] [SB69] [SB71]
Plymouth, DodgeTransmission code1969-197111[MI6971] [SB71] [SB69]
Plymouth, DodgePaint color1969-197126[SB69]
Plymouth, DodgeInterior trim1969-197124[SB69]
Plymouth, DodgeRear axle code / ratio1969-197115[MI6971] [SB71] [SB69]
Plymouth, Dodge, ChryslerBuild date1968-197512[MAXWEDGE] [SB69] [PLY7374] [FBO75]
Plymouth, Dodge, ChryslerAssembly plant1970-19753[MAXWEDGE] [PLY7374]
Plymouth, Dodge, ChryslerRear axle code / ratio1957-19746[FBO834]
Plymouth, Dodge, ChryslerOther1969-19757[MAXWEDGE]

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Sources

These are published secondary references, not factory documents. Where they disagree, we say so.